Currently, 95 per cent of the 20 billion pairs of shoes produced globally each year end up in landfill sites. We have a commitment to challenge a fast-paced fashion industry that creates vast wastage.
The circle around our logo is a symbol for our circular initiatives. It relates to the principles of circular economy:
• DESIGN WITH PURPOSE AND LONGEVITY
• DESIGN FOR RECYCLABILITY
• SOURCE AND PRODUCE WITH GOOD ETHICS
• COLLABORATE WITH PARTNERS WHO SHARE OUR VALUES